{"title":"Lillian Ruff","description":"\u003cp\u003eBrowse our full Lillian Ruff range for grooming and shampoos \u0026amp; conditioners. Fast US shipping on every order.\u003c\/p\u003e","products":[{"product_id":"lillian-ruff-pro-formula-ultra-concentrated-dog-shampoo-30-1-dilution-usa-made","title":"Lillian Ruff PRO Formula Ultra Concentrated Dog Shampoo – 30:1 Dilution, USA Made","description":"\u003ch2\u003eWhy choose Lillian Ruff PRO Formula Ultra Concentrated Shampoo\u003c\/h2\u003e\n\u003cp\u003eMeet a professional‑grade shampoo crafted for sensitive skin and busy households. Lillian Ruff PRO Formula is an ultra concentrated solution designed to deliver a thorough cleanse while caring for the coat and skin of dogs. The formula is engineered for efficient dosing and reliable results in homes and grooming rooms alike.\u003c\/p\u003e\n\u003cp\u003eWith a 30:1 dilution ratio, a small amount goes a long way. The rich lather rinses off with ease, reducing bath time and product usage. Expect deep cleansing that leaves the coat feeling soft and resilient, with less effort and waste.\u003c\/p\u003e\n\u003cp\u003eGentle, soothing hydration comes from natural lavender and aloe. These ingredients help replenish moisture and calm dryness, supporting skin comfort without heaviness. The scent is light and calming, designed to make baths more pleasant for dogs and households alike.\u003c\/p\u003e\n\u003cp\u003eSafety and quality are emphasized: pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan. Made in the USA to high standards, the shampoo is designed for professionals and pet owners who value reliable ingredients and clear labeling.\u003c\/p\u003e\n\u003cp\u003eProfessional trust is reflected in its adoption by vets and groomers globally. The brand partners with laboratories and uses human‑grade standards to support a product that pets can tolerate calmly during baths.\u003c\/p\u003e\n\u003ch3\u003eWhat you may notice after using\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e30:1 dilution means less product per bath, helping you save over time.\u003c\/li\u003e\n  \u003cli\u003eRich, luxurious lather that rinses cleanly and quickly.\u003c\/li\u003e\n  \u003cli\u003eCoat feels softer and skin may feel more comfortable after drying.\u003c\/li\u003e\n  \u003cli\u003eOdor control without harsh fragrances or residues.\u003c\/li\u003e\n  \u003cli\u003eLight lavender aroma leaves a subtle, calming after-bath scent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDilute according to bottle instructions (30:1) before applying to a wet coat.\u003c\/li\u003e\n  \u003cli\u003eMassage into a rich lather from neck to tail, avoiding the eyes.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and repeat if needed, then towel dry and brush.\u003c\/li\u003e\n  \u003cli\u003eFollow with a conditioner if desired for extra moisture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDesigned for dogs with sensitive skin and for professionals who value efficiency, Lillian Ruff PRO Formula Ultra Concentrated Shampoo offers a practical, sensorial bath experience without overpromising outcomes. Try it to see if the scent, lather, and feel suit your routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is unique about the Lillian Ruff PRO Formula Ultra Concentrated Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It uses a 30:1 dilution ratio, delivering a rich lather with a small amount of shampoo, potentially saving product over many baths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for sensitive skin and made in the USA?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is pH-balanced, vegan, and free from sulfates and parabens, manufactured in the USA.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57195883528569,"sku":"B09MZJCM6D","price":81.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-bottle-pour.jpg?v=1777708549"},{"product_id":"ruff-by-lillian-ruff-15-1-concentrated-deshedding-shampoo-extra-strength-shedding-odor-control-aloe-coconut-oil-vitamin-e-puppy-safe-usa-made-coconut-lime","title":"Ruff by Lillian Ruff 15:1 Concentrated Deshedding Shampoo – Extra-Strength Shedding \u0026 Odor Control – Aloe, Coconut Oil \u0026 Vitamin E – Puppy Safe, USA Made – Coconut Lime","description":"\u003ch2\u003eRuff by Lillian Ruff 15:1 Concentrated Deshedding Shampoo\u003c\/h2\u003e\n\u003cp\u003eMeet a high-performance grooming option designed to help manage loose fur while nurturing a healthy-looking coat. The 15:1 concentrate lets you customize the wash, delivering ample cleansing power without relying on harsh additives. This formula blends pampering care with practical efficiency for everyday brushing and bath time.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eConcentrated formula that stretches across multiple baths while preserving cleansing strength\u003c\/li\u003e\n\u003cli\u003eTargets loose fur during cleansing to support a tidier coat\u003c\/li\u003e\n\u003cli\u003eHydrates and nourishes with coconut oil and flaxseed oil for a softer, smoother feel\u003c\/li\u003e\n\u003cli\u003eVitamin E provides antioxidant-like support to help maintain coat vitality\u003c\/li\u003e\n\u003cli\u003eAloe vera and colloidal oatmeal soothe skin and help prevent irritation\u003c\/li\u003e\n\u003cli\u003eDesigner-inspired coconut lime fragrance adds a fresh scent that lingers subtly after bath time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat’s inside and how it works\u003c\/h3\u003e\n\u003cp\u003eThe formula combines flaxseed oil rich in Omega-3 and Omega-6 fatty acids with deeply hydrating coconut oil. Aloe vera and colloidal oatmeal calm the skin, while Vitamin E helps preserve coat vibrancy. The result is a balanced cleanse that feels gentle yet effective.\u003c\/p\u003e\n\u003ch3\u003eFragrance and longevity\u003c\/h3\u003e\n\u003cp\u003eInfused with tropical coconut and zesty lime, the scent provides a premium bath-time experience without overpowering the home environment, helping your dog feel refreshed long after the rinse.\u003c\/p\u003e\n\u003ch3\u003eWho can use it?\u003c\/h3\u003e\n\u003cp\u003eRuff by Lillian Ruff Deshedding Shampoo is suitable for dogs of all breeds and ages, including puppies, offering a nurturing clean that supports everyday grooming routines.\u003c\/p\u003e\n\u003ch3\u003eSafety and quality\u003c\/h3\u003e\n\u003cp\u003eMade in the USA with high-quality ingredients, the formula is free from sulfates, parabens, dyes, and gluten for a clean, reliable wash.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWet coat thoroughly, apply a small amount, and work into a rich lather\u003c\/li\u003e\n\u003cli\u003eMassage along the coat and rinse completely; repeat if needed\u003c\/li\u003e\n\u003cli\u003eAvoid eyes and inner ears; towel dry after rinsing for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Ruff by Lillian Ruff 15:1 Concentrated Deshedding Shampoo different?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It blends aloe, coconut oil, flaxseed oil, and vitamin E to hydrate the coat while aiming to reduce loose fur during grooming.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for all breeds and ages, including puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is designed for all breeds and ages and is free from common irritants.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57197522256249,"sku":"B0FKJNBRFS","price":87.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-ruff-by-lillian-ruff-deshedding-shampoo-bottle.jpg?v=1777733598"},{"product_id":"ruff-by-lillian-ruff-oatmeal-dog-shampoo-sandalwood-amber-aloe-coconut-oil-puppy-safe-made-in-usa-gallon-with-pump","title":"Ruff by Lillian Ruff Oatmeal Dog Shampoo – Sandalwood Amber, Aloe \u0026 Coconut Oil | Puppy Safe, Made in USA (Gallon with Pump)","description":"\u003ch2\u003eDiscover Ruff by Lillian Ruff Oatmeal Dog Shampoo\u003c\/h2\u003e\n\u003cp\u003eEmbrace a moisturizing wash engineered for dogs with sensitive or dry skin. This formula blends colloidal oatmeal, aloe, and coconut oil to help support comfortable skin and a vibrant coat. The sandalwood amber fragrance adds a sophisticated scent that lingers after bathtime, without overpowering your living space or the dog’s natural aroma.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHydration from aloe and coconut oil paired with soothing oatmeal promotes a soft, manageable coat.\u003c\/li\u003e\n  \u003cli\u003eEffective cleansing that helps remove dirt, grease, and odors while staying gentle on the skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eFragrance and longevity\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm sandalwood and amber notes create a refined, lasting fragrance for daily walks and park visits.\u003c\/li\u003e\n  \u003cli\u003eDesigned to remain pleasant over time, without overwhelming the senses of you or your pet.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUsage, safety, and care\u003c\/h3\u003e\n\u003cp\u003eThe rich lather rinses away easily, helping bath time feel efficient and low-stress. Made in the USA with premium ingredients, this shampoo is suitable for all skin types and is puppy safe. For best results, consider pairing with our oatmeal conditioner for a complete routine.\u003c\/p\u003e\n\u003ch3\u003ePractical tips for use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet the coat, apply a generous lather, rinse thoroughly, and repeat if needed for extra cleansing.\u003c\/li\u003e\n  \u003cli\u003ePat dry and brush to reveal a softer, shinier coat with improved texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is puppy-safe, but perform a patch test and consult a vet if needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet coat, apply lather, rinse thoroughly, and repeat if needed; follow with conditioner if desired.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57197522452857,"sku":"B0FKJ97BXK","price":86.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-ruff-oatmeal-dog-shampoo-bottle.jpg?v=1777733600"},{"product_id":"lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-whitening-odor-elimination-gallon","title":"Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo – Whitening \u0026 Odor Elimination (Gallon)","description":"\u003ch2\u003eA Brilliant Brightening Solution for Every Coat\u003c\/h2\u003e\n\u003cp\u003eMeet the Lillian Ruff PRO Formula Ultra Brightening Shampoo, a premium grooming solution designed to deliver professional-quality whitening benefits at home. The gallon bottle pairs a rich, easy rinse with a soft, coconut-infused sensation that turns bath time into a calming routine for your dog. This formula is crafted to enhance white and color depth across all coat lengths, helping fur appear lively, clean, and refreshed after every wash.\u003c\/p\u003e\n\n\u003ch3\u003eKey Benefits: Brightening, Comfort, and Efficiency\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eUnrivaled brightening formula that works on all coat colors, helping whites pop while enriching color depth in darker coats.\u003c\/li\u003e\n  \u003cli\u003eRich lather that rinses clean and quickly, reducing bath time without sacrificing cleansing power.\u003c\/li\u003e\n  \u003cli\u003eNatural coconut extracts infuse a soothing aroma, making baths feel like a spa moment for your pet.\u003c\/li\u003e\n  \u003cli\u003eConcentrated violet pigments mean you use less product per wash, delivering value without compromise.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA and formulated to be pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003cli\u003eProfessional-grade quality trusted by vets and groomers and crafted to meet high human standards for pet care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eQuality and Care You Can Feel\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe and Provitamin B5 are included to support skin comfort and coat conditioning, aiding a supple feel after rinsing.\u003c\/li\u003e\n  \u003cli\u003eFree from common irritants, with a gentle, vegan, and cruelty-free approach that respects your pet and the planet.\u003c\/li\u003e\n  \u003cli\u003eLong-lasting freshness without overpowering scents, leaving a subtle coconut aroma that lingers pleasantly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eReal-World Use and How It Fits Your Routine\u003c\/h3\u003e\n\u003cp\u003eThis professional formula is well-suited for dogs of all ages and coat types. Whether you’re preparing for a show coat, refreshing a fluffy retriever, or brightening a white terrier, the shampoo is designed to be easy to use and to rinse out cleanly, reducing post-bath residue and stay-dirt cling. While results vary with coat color and washing frequency, many pet parents notice brighter whites and richer color tones after consistent use.\u003c\/p\u003e\n\n\u003ch3\u003eUsage Tips and Care Notes\u003c\/h3\u003e\n\u003cp\u003eTo maximize benefits, wet the coat, lather evenly, and rinse thoroughly. Follow with a conditioner if desired and allow your dog to air-dry or towel-dry as usual. The formula is designed to be compatible with regular grooming routines and is suitable for professional settings as well as home use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for all dog breeds and coat colors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The shampoo is formulated to be pH-balanced and suitable for all dog coat colors, delivering gentle cleansing without harsh ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo help with odor and staining?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It helps reduce odors over time and brightens whites; results can vary by coat color and washing routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57197976355193,"sku":"B0777TRVTX","price":81.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-bottle.jpg?v=1777743161"},{"product_id":"lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-whitening-odor-eliminator-aloe-pro-vitamin-b5-gallon-pump","title":"Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo – Whitening, Odor Eliminator, Aloe \u0026 Pro-Vitamin B5, Gallon + Pump","description":"\u003ch2\u003eBrightening care for every coat color\u003c\/h2\u003e\n\u003cp\u003eRefresh your dog’s fur with a coconut enriched brightening wash designed for all coat lengths. The formula builds a rich lather that rinses clean, helping whites appear brighter and colors look more vibrant after each bath.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eBrightening action backed by violet pigments that help lift dull tones on any coat color\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing that removes dirt while preserving natural moisture for softer fur\u003c\/li\u003e\n  \u003cli\u003eCalming coconut aroma that makes bath time more enjoyable for you and your dog\u003c\/li\u003e\n  \u003cli\u003eConcentrated formula means a small amount goes a long way, saving time and product\u003c\/li\u003e\n  \u003cli\u003eMade in the USA to high quality standards and is pH balanced, gluten free, sulfate free, paraben free, cruelty free, and vegan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe shampoo blends Aloe and Provitamin B5 to support moisture and shine, with coconut extracts for a soothing cleanse. The violet pigments are designed to brighten without harsh effects, offering a refreshed look across coat colors while maintaining a gentle touch.\u003c\/p\u003e\n\u003ch3\u003eCalm, spa-like bath experience\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eThe natural coconut aroma provides a lingering scent often associated with relaxation after a bath\u003c\/li\u003e\n  \u003cli\u003eThe gentle formula is suitable for regular use, including professional grooming routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith a professional heritage, Lillian Ruff is trusted by groomers and veterinarians worldwide. The product is produced in the United States to exacting standards and is vegan and cruelty-free, avoiding common irritants like gluten, sulfates, and parabens to align with a thoughtful care approach.\u003c\/p\u003e\n\u003ch3\u003eHow to use and best practices\u003c\/h3\u003e\n\u003cp\u003eWet your dog’s coat, apply a small amount of shampoo, and massage into a rich lather. Rinse thoroughly. The formula is concentrated, so a little goes a long way. For best softness and manageability, consider following with a conditioner.\u003c\/p\u003e\n\u003ch3\u003eIdeal for pros and home care\u003c\/h3\u003e\n\u003cp\u003eThis gallon size with a pump offers value and convenience for frequent baths in grooming salons or at home, helping maintain a bright, clean look between visits without compromising on care.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo different?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A coconut-based brightening formula with violet pigments, suitable for all coat colors; gentle, pH-balanced, vegan, and cruelty-free.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet fur, lather, rinse thoroughly; a small amount goes far due to concentration; pair with conditioner for best softness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198035337593,"sku":"B07QF52D7G","price":86.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-bottle.jpg?v=1777743859"},{"product_id":"lillian-ruff-pro-berry-blue-brightening-pet-shampoo-ultra-hydrating-whitening-for-dogs-gallon","title":"Lillian Ruff PRO Berry Blue Brightening Pet Shampoo – Ultra-Hydrating Whitening for Dogs (Gallon)","description":"\u003cdiv\u003e\n  \u003cp\u003eDiscover Lillian Ruff PRO Formula Berry Blue Brightening Shampoo, a professional-grade option designed to refresh and illuminate your dog's coat. Packaged in a gallon container, this advanced formula aims to deliver a luxurious bathing experience while supporting vibrant color across coat types, from short to long fur.\u003c\/p\u003e\n  \u003cp\u003eIts unrivaled brightening formula helps lift dull tones and enhance natural hues, working across white, black, and color-rich coats alike. The rich lather rinses away cleanly, helping you achieve a refreshed look with less effort during the wash. This shampoo blends cleansing power with a inviting blueberry aroma that leaves pets smelling pleasantly fresh after every bath.\u003c\/p\u003e\n\n  \u003ch3\u003eKey benefits\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eUnrivaled Brightening Formula: brightens whites and enriches color across coat types.\u003c\/li\u003e\n    \u003cli\u003eLuxurious Spa Treatment: natural blueberry extracts provide a calming bath experience and subtle fragrance.\u003c\/li\u003e\n    \u003cli\u003eConcentrated Formula: violet pigments deliver noticeable whitening with minimal product use.\u003c\/li\u003e\n    \u003cli\u003eSafe, Responsible Formula: made in the USA; pH-balanced; gluten-free; sulfate-free; paraben-free; cruelty-free; vegan.\u003c\/li\u003e\n    \u003cli\u003ePro-Grade and Trusted: used by vets and groomers worldwide for a gentle yet effective cleanse.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eWhat to expect in your grooming routine\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eAll coat colors benefit from a vibrant finish that enhances natural tones.\u003c\/li\u003e\n    \u003cli\u003eSuitable for short to long coats; supports a clean base for show-ready styling.\u003c\/li\u003e\n    \u003cli\u003eMay assist with removing odors from the coat and helping clean tear-stain areas when used as part of a routine bath.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003cp\u003ePair this spa-grade wash with careful brushing and thorough rinsing for consistent results. The formula is vegan and cruelty-free, aligned with responsible grooming practices. Manufactured in the USA to high standards, this gallon-size option is designed for regular baths in homes, salons, and professional settings, offering a balance of performance and value without compromising on care.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lillian Ruff Berry Blue Brightening Shampoo suitable for all coat colors and sensitivities?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the pH-balanced formula is designed for gentle cleansing across coat colors; perform a patch test if you have concerns.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply the shampoo to maximize results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Dampen the coat, apply a small amount, work into a rich lather, rinse thoroughly, and repeat as desired for deeper brightness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198047232377,"sku":"B082P5WMHP","price":81.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-berry-blue-bottle-lather.jpg?v=1777744222"},{"product_id":"lillian-ruff-berry-blue-brightening-pet-shampoo-pro-formula-ultra-hydrating-whitening-for-all-coat-colors-128oz-pump","title":"Lillian Ruff Berry Blue Brightening Pet Shampoo – Pro Formula Ultra-Hydrating Whitening for All Coat Colors, 128oz + Pump","description":"\u003cdiv class=\"product-seo-description\"\u003e\n\u003cp\u003eIntroducing the Lillian Ruff PRO Formula Berry Blue Brightening Pet Shampoo — a premium, ultra-hydrating solution designed to elevate your dog's coat to show-ready vitality. Built around a brightening complex with violet pigments, this shampoo aims to lift dull tones and reveal richer color across all coat types.\u003c\/p\u003e\n\u003ch2\u003eBrightening power for all coat colors\u003c\/h2\u003e\n\u003cp\u003eWhether your dog has a short coat, a dense double coat, or a sleek single coat, Berry Blue Brightening Shampoo blends smoothly into your bath routine. The violet pigments work with natural shine to help whites pop and colors look more vibrant without harsh bleaching.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUniversal brightening across coat colors, from white to dark tones\u003c\/li\u003e\n\u003cli\u003eConcentrated formula means a little goes a long way\u003c\/li\u003e\n\u003cli\u003eRich, creamy lather that rinses out cleanly\u003c\/li\u003e\n\u003cli\u003epH-balanced, gentler cleansing suitable for frequent use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSpa-quality cleansing at home\u003c\/h2\u003e\n\u003cp\u003eTurn bath time into a spa-like experience with natural blueberry extracts that impart a fresh aroma and a sense of pampering. The formula cleanses deeply while leaving skin and fur feeling soft and refreshed.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInviting blueberry scent without overpowering your dog\u003c\/li\u003e\n\u003cli\u003eGentle cleansing for full-body care across coat lengths\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSmart, economical care\u003c\/h2\u003e\n\u003cp\u003eThanks to its concentrated design, you’ll use less product per bath, saving time and money over the long run. The bottle is sizeable, designed for regular grooming routines in homes or studios.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLess product per wash, reducing waste\u003c\/li\u003e\n\u003cli\u003eLarge 128oz size with a pump for easy dispensing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003ePurity and safety you can trust\u003c\/h2\u003e\n\u003cp\u003eMade in the USA, this formula is pH-balanced and free from gluten, sulfates, parabens, and animal-derived ingredients. It’s cruelty-free and vegan, aligning with ethical grooming standards.\u003c\/p\u003e\n\u003ch2\u003eProfessional-grade trust\u003c\/h2\u003e\n\u003cp\u003eUsed by professional vets and groomers worldwide, the Berry Blue formula emphasizes gentle care with high-quality ingredients, designed to meet human standards while delivering pet-friendly cleansing.\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eWet your dog thoroughly before applying\u003c\/li\u003e\n\u003cli\u003eApply a small amount and work into a rich lather\u003c\/li\u003e\n\u003cli\u003eRinse completely and repeat if needed\u003c\/li\u003e\n\u003cli\u003eFollow with conditioner for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Lillian Ruff Berry Blue Brightening Shampoo suitable for all coat colors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A violet-pigmented formula and rich lather brighten whites while gentle cleansing works on any coat length.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for dogs with sensitive skin or tearing stains?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan; patch test and consult a vet if needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198063059321,"sku":"B08CVT9CS2","price":86.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-berry-blue-brightening-shampoo-bottle.jpg?v=1777744675"},{"product_id":"lillian-ruff-pro-formula-deodorizing-oatmeal-dog-shampoo-calms-itching-dry-skin-made-in-usa-gallon-pump","title":"Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo – Calms Itching \u0026 Dry Skin, Made in USA Gallon+Pump","description":"\u003ch2\u003eElevate Bath Time with Lillian Ruff PRO Formula\u003c\/h2\u003e\n\u003cp\u003eDiscover a soothing, scent-filled bath experience with Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo. This thoughtful blend pairs natural oatmeal and aloe to help hydrate dry skin while effectively cleansing away dirt and odors. The result can feel like a refresh for you and your dog, offering a calm start to everyday grooming routines.\u003c\/p\u003e\n\u003cp\u003eIn practice, you’ll notice a rich yet easy rinse. A little product goes a long way, delivering depth of cleansing without heavy residue. The gentle formula is designed to work for many coats and skin types, making it a practical addition to a home grooming kit or a professional routine.\u003c\/p\u003e\n\n\u003ch2\u003eSensory and Conditioning Benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eLavender and coconut-derived scents create a tranquil bathing moment, helping reduce stress during baths.\u003c\/li\u003e\n  \u003cli\u003eIntense hydration from oatmeal and aloe supports moisturized skin and soft fur, paired with a clean, refreshed odor control.\u003c\/li\u003e\n  \u003cli\u003eA rich lather that rinses clean means less time rinsing and more time with your companion after bath time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eClean Formulation and Professional Trust\u003c\/h2\u003e\n\u003cp\u003eThe shampoo is crafted in the USA and designed to be compatible with a wide range of skin needs. It is pH-balanced and free from gluten, sulfates, parabens, and animal-derived ingredients. The vegan, cruelty-free formulation reflects a commitment to responsible production that many pet owners appreciate.\u003c\/p\u003e\n\u003cp\u003eProfessional vets and groomers around the world rely on Lillian Ruff products for their gentle formulas and high-quality ingredients. Each batch is produced to high safety standards, with pet comfort and care as a central goal.\u003c\/p\u003e\n\n\u003ch2\u003eHow to Use and Practical Tips\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eFollow with our Oatmeal Conditioner for a complete moisturizing routine that supports the coat’s softness and manageability.\u003c\/li\u003e\n  \u003cli\u003eAvoid contact with eyes; rinse thoroughly to leave fur clean and plush.\u003c\/li\u003e\n  \u003cli\u003ePair with the gallon pump option for easy, mess-free dispensing in busy households or professional settings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhat to Expect and Real-Life Scenarios\u003c\/h2\u003e\n\u003cp\u003eWhile not promising specific outcomes, many pet households report a calmer bath experience and a refreshed coat after regular use. The formula’s emphasis on hydration and odor control can be a convenient addition to the care plan for dogs prone to dryness or seasonal sensitivities.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for all dog breeds and sensitivities?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed to be gentle and pH-balanced, it's suitable for many breeds, but consult your vet for sensitive skin or known allergies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use the shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Lather, rinse, and repeat as needed; pair with conditioner for moisture, and avoid contact with eyes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198113096057,"sku":"B09M12ZDSB","price":83.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-oatmeal-dog-shampoo-bottle-pour.jpg?v=1777745571"},{"product_id":"lillian-ruff-pro-formula-deodorizing-oatmeal-dog-shampoo-calms-itching-dry-skin-made-in-usa-gallon","title":"Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo – Calms Itching \u0026 Dry Skin, Made in USA (Gallon)","description":"\u003cp\u003eIntroducing the Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo, a purpose-built grooming solution designed for daily care. The blend combines natural oatmeal with aloe to promote hydration while cleansing away dirt and odors. Built to be gentle on skin and coat, the formula avoids harsh additives while delivering a clean, refreshed feel after every bath.\u003c\/p\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDeep hydration from oatmeal and aloe helps soften the coat and support comfortable skin.\u003c\/li\u003e\n\u003cli\u003eA rich lather that rinses clean with minimal product, saving time and effort during baths.\u003c\/li\u003e\n\u003cli\u003eA lavender and coconut aroma offers a calming bathing experience that many pet owners appreciate.\u003c\/li\u003e\n\u003cli\u003eMade in the USA with a balanced pH and free from gluten, sulfates, parabens; cruelty-free and vegan options.\u003c\/li\u003e\n\u003cli\u003eSafe for a range of skin types; pairs with Oatmeal Conditioner for extended moisture and care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use and care tips\u003c\/h3\u003e\n\u003cp\u003eTo use, wet your dog well, apply a small amount, and work into a lather before rinsing thoroughly. For best results, follow with the Oatmeal Conditioner for extra moisture and manageability between baths.\u003c\/p\u003e\n\u003ch3\u003eIngredients and ethics\u003c\/h3\u003e\n\u003cp\u003eKey components include oatmeal, aloe, coconut oil, lavender, and Provitamin B5. The formula emphasizes skin-friendly care and ethical production while avoiding certain additives commonly associated with strong fragrances or irritation.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade in the USA and designed for gentle cleansing across coat types\u003c\/li\u003e\n\u003cli\u003eGluten-free, sulfate-free, parabens-free\u003c\/li\u003e\n\u003cli\u003eCruelty-free and vegan\u003c\/li\u003e\n\u003cli\u003eCalming scent profile designed for a relaxed bath time without overpowering the senses\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-world use scenarios\u003c\/h3\u003e\n\u003cp\u003eIdeal for routine baths, post-adventure cleanups, and seasonal coat refreshes. The mild fragrance helps create a pleasant grooming ritual without overwhelming your dog’s comfort.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for all dog breeds and skin types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is pH balanced and free from common irritants, designed for broad compatibility. For very sensitive dogs, consult your veterinarian.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use it to maximize benefits?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet the coat, apply a small amount, lather, rinse thoroughly. For extra moisture, pair with the Oatmeal Conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198113390969,"sku":"B09M1FT3GS","price":78.57,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-deodorizing-oatmeal-dog-shampoo-bottle.jpg?v=1777745571"},{"product_id":"lillian-ruff-ruff-stuff-max-strength-bioenzyme-stain-remover-odor-eliminator-32oz","title":"Lillian Ruff RUFF STUFF Max Strength BioEnzyme Stain Remover \u0026 Odor Eliminator – 32oz","description":"\u003ch2\u003ePowerful enzymatic cleaning for real-life pet messes\u003c\/h2\u003e\n\u003cp\u003eWhen life with pets gets messy, you need a cleaner that goes beyond surface shines. RUFF STUFF Max Strength BioEnzyme Stain Remover Spray \u0026amp; Odor Eliminator is designed to tackle organic messes head-on—from urine and feces to vomit, food stains, and stubborn odors. The enzyme-driven formula works its way into fabrics and porous surfaces, continuing to break down residues after you spray. This ongoing action helps reduce lingering smells and the potential for set-in stains, giving you a more confident clean on hard-to-reach spots.\u003c\/p\u003e\n\u003cp\u003eFormulated with plant-derived surfactants and biodegradable ingredients, this spray emphasizes a careful yet effective approach to messes. There is no bleach or ammonia in the mix, and the product is safe for pets and people when used as directed. The emphasis on natural components aligns with a practical, everyday cleaning routine that stays mindful of your household’s needs.\u003c\/p\u003e\n\n\u003ch3\u003eWhy this cleaner stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eEnzymatic action breaks down organic residue to reduce odors and stains, not just mask them.\u003c\/li\u003e\n  \u003cli\u003eDeep penetration into fabrics, carpets, mattresses, and other porous surfaces for thorough cleaning.\u003c\/li\u003e\n  \u003cli\u003eContinues working after application, helping prevent set-in smells and recurring marks.\u003c\/li\u003e\n  \u003cli\u003eCan deter re-marking by removing scent markers that draw pets back to the same spots.\u003c\/li\u003e\n  \u003cli\u003ePlant-derived surfactants and biodegradable ingredients support a more responsible cleaning routine.\u003c\/li\u003e\n  \u003cli\u003eNo bleach or ammonia; designed to be safer for homes with pets and people when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eVersatile use across your home\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eOne-stop solution for floors, couches, upholstery, mattresses, bedding, and pet fabrics.\u003c\/li\u003e\n  \u003cli\u003eEffective on tile, sealed wood, laminate, vinyl, and concrete surfaces.\u003c\/li\u003e\n  \u003cli\u003eSuitable for car and boat interiors, helping with stains, odors, and residue.\u003c\/li\u003e\n  \u003cli\u003eWorks well on litter boxes, kennels, and other common pet-area messes.\u003c\/li\u003e\n  \u003cli\u003eAlso useful for clothing and other washable fabrics when handling everyday spills and accidents.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat you can expect in use\u003c\/h3\u003e\n\u003cp\u003eUsers often notice a noticeable reduction in lingering odors, followed by a refreshed space that feels cleaner to the touch and scent. While outcomes depend on the mess and the surface, the formulation aims to offer a practical option for routine maintenance and surprise cleanups alike.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use (quick guide)\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to the stained area, covering the residue generously.\u003c\/li\u003e\n  \u003cli\u003eLet the formula penetrate, then blot or wipe away.\u003c\/li\u003e\n  \u003cli\u003eAllow to air dry; repeat if needed for heavier stains.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What surfaces can I use RUFF STUFF on?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Safe for fabrics, carpets, upholstery, floors, crates, and vehicle interiors when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does it leave a strong chemical smell?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The enzyme formula cleans odors rather than masking them, and dries with a light, natural scent.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57198792442233,"sku":"B0GFB4YDKB","price":28.84,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-ruff-stuff-max-strength-spray-bottle.jpg?v=1777758420"},{"product_id":"lillian-ruff-pro-formula-oatmeal-dog-conditioner-nourishing-calming-detangles-usa-made-16oz","title":"Lillian Ruff PRO Formula Oatmeal Dog Conditioner – Nourishing, Calming, Detangles | USA Made 16oz","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eMeet the Lillian Ruff PRO Formula Oatmeal Dog Conditioner, engineered to support a healthy, manageable coat while keeping bath time calm and enjoyable. This conditioner combines natural oatmeal with aloe, coconut oil, and lavender to gently hydrate the skin and condition the fur. It’s designed for dogs with sensitive skin or seasonal irritations, and it pairs well with the accompanying oatmeal shampoo for a complete routine that emphasizes comfort and care rather than harsh treatments.\u003c\/p\u003e\n\u003cp\u003eCrafted in the USA to high standards, this formula is pH-balanced and free of gluten, sulfates, parabens, and cruelty. It is vegan and suitable for dogs at different life stages, including puppies, making it a practical choice for households with mixed needs. The brand behind the product, Lillian Ruff, is trusted by professionals who value quality ingredients and consistent results that are aligned with human-grade standards.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eIntense hydration helps soothe dryness and itching, supports a refreshed feel, and works well with our oatmeal shampoo for a moisturizing routine.\u003c\/li\u003e\n  \u003cli\u003eSoft, shiny coat with gentle conditioning and thorough detangling, while maintaining a balanced pH for sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eCalming scent from natural lavender and coconut extracts makes bath time a more relaxing experience.\u003c\/li\u003e\n  \u003cli\u003eUSA-made formulation with clean ingredients: gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003cli\u003eA brand used by professionals—trusted for its gentle formula and commitment to pet-friendly quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUsage Tips\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a generous amount to the wet coat, avoiding direct contact with eyes. Lather, rinse thoroughly, and comb through to help detangle and rehydrate each strand. For best results, use as part of a complete oatmeal-based skincare routine.\u003c\/p\u003e\n\u003ch3\u003eWhy Choose Lillian Ruff\u003c\/h3\u003e\n\u003cp\u003eThis conditioner emphasizes comfort, safety, and performance. It’s designed to support a well-groomed appearance without compromising skin health, with a scent that remains unobtrusive and pleasant after bathing. If you’re seeking a reliable, USA-made option that aligns with pet-friendly practices, this product stands out as a thoughtful addition to many grooming routines.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner suitable for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the gentle, pH-balanced formula is designed for puppies and adult dogs when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use it for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet fur after shampoo, lather, rinse, and gently comb through to detangle; pair with the oatmeal shampoo for a complete routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199529984377,"sku":"B09MZJHQDZ","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-oatmeal-dog-conditioner-bottle-pour.jpg?v=1777777323"},{"product_id":"lillian-ruff-pro-berry-blue-brightening-dog-conditioner-hydration-detangling-whitening-usa-made-16oz","title":"Lillian Ruff PRO Berry Blue Brightening Dog Conditioner – Hydration, Detangling, Whitening | USA Made 16oz","description":"\u003ch2\u003eProfessional-grade care for a brighter, healthier-looking coat\u003c\/h2\u003e\n\u003cp\u003eThe Lillian Ruff PRO Formula Berry Blue Brightening Dog Conditioner is crafted to support grooming routines with a thoughtfully balanced, pet-friendly mix. Proudly made in the USA, this formula blends a gentle pH balance with clean, modern ingredients. It is gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan, aligning with responsible grooming standards while staying easy on sensitive skin.\u003c\/p\u003e\n\u003cp\u003eFrom the moment you apply it, you may notice a fresh berry-blue aroma and a coating that feels thoughtfully hydrating. Enriched with natural blueberry extracts and Provitamin B5, the conditioner aims to soften the coat, help reduce tear-stain visibility, and leave a subtle, pleasant scent that lingers after baths. This isn’t just another wash—it's designed to be part of a routine that supports coat radiance and overall suppleness for pets with dry or normal fur.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey benefits and features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMade in the USA with a focus on safety and quality: pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003cli\u003eTear stain remover and coat hydrator: blueberry extracts work with a conditioning base to refresh the coat and reduce moisture loss.\u003c\/li\u003e\n  \u003cli\u003eCoat brilliance and skin comfort: suitable for full-body conditioning and facial cleansing, helping to soothe dry, itchy areas while restoring shine.\u003c\/li\u003e\n  \u003cli\u003eLess is more: violet pigments allow a small amount to deliver whitening and moisture without heaviness.\u003c\/li\u003e\n  \u003cli\u003eProfessional confidence: trusted by vets and groomers worldwide, with ingredients aligned to high human-standards in pet care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you can expect in daily use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEasy-to-use formula that spreads easily, enabling fast coats during routine grooming sessions.\u003c\/li\u003e\n  \u003cli\u003eDelicate cleansing for facial areas, plus a refreshing scent that isn’t overpowering.\u003c\/li\u003e\n  \u003cli\u003eSuitable for dogs and cats, making it a flexible option for multi-pet households.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUsage tips\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a small amount to wet fur, massage through from neck to tail, avoiding eyes and inner ears, then rinse well.\u003c\/li\u003e\n  \u003cli\u003eFor tear-stain care, focus product around the facial area and lightly rinse to refresh sensitive zones.\u003c\/li\u003e\n  \u003cli\u003eFollow with a towel dry and comb or brush to maximize gloss and detangling benefits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhile results can vary, the Berry Blue formula is designed to support a hydrated, soft, and brighter-looking coat as part of a regular grooming routine. The combination of blueberry extracts, Provitamin B5, and violet pigments offers a thoughtful approach to coat care without over-saturating the fur.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner suitable for both dogs and cats?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is formulated for both dogs and cats and is pH-balanced and gentle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the formula vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the conditioner is vegan, gluten-free, sulfate-free, paraben-free, and cruelty-free.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199539323257,"sku":"B09VTHYWJX","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-berry-blue-bottle-front.jpg?v=1777777518"},{"product_id":"ruff-by-lillian-ruff-sandalwood-coconut-oatmeal-conditioner-for-dogs-moisturizes-dry-skin-supports-healthy-coat","title":"Ruff by Lillian Ruff Sandalwood Coconut Oatmeal Conditioner for Dogs – Moisturizes Dry Skin \u0026 Supports Healthy Coat","description":"\u003ch2\u003eGrooming that cares: Ruff by Lillian Ruff Sandalwood Coconut Oatmeal Conditioner\u003c\/h2\u003e\n\u003cp\u003eCreate a soothing, spa-like experience in your dog’s bath routine with Ruff by Lillian Ruff Oatmeal Conditioner. Built around colloidal oatmeal for moisture and Aloe Vera for gentle healing, this formula helps calm dry, itchy patches while delivering hydration to the skin and coat. It’s designed with pet owners in mind, offering a soothing care step that complements an active lifestyle and outdoor adventures.\u003c\/p\u003e\n\u003cp\u003eThe conditioner is formulated to be friendly to sensitive grooming moments and everyday use. Notable attributes include a fragrance that combines sandalwood and coconut for a refined scent profile that lingers softly after bath time, rather than overpowering the senses. The blend also emphasizes skin-safety by avoiding common irritants found in many products, with a focus on being free from gluten, tears, sulfates, and parabens.\u003c\/p\u003e\n\n\u003ch3\u003eKey ingredients and their roles\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColloidal Oatmeal:\u003c\/strong\u003e helps moisturize the skin and supports a calm feel during and between baths.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAloe Vera:\u003c\/strong\u003e lends gentle soothing properties to promote resilience of the skin and a comfortable grooming experience.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCoconut Oil:\u003c\/strong\u003e provides deep hydration to the fur and skin, contributing to a softer touch and healthier-looking coat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWhat you might notice in everyday use\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydration helps minimize dry, flaky patches and maintains a balanced skin barrier between baths.\u003c\/li\u003e\n  \u003cli\u003eConditioning supports a healthy coat with a natural-looking shine and improved manageability.\u003c\/li\u003e\n  \u003cli\u003eThe sandalwood-coconut aroma offers a subtle, designer-inspired fragrance that lasts beyond bath time without being overpowering.\u003c\/li\u003e\n  \u003cli\u003eDesigned to pair with Ruff Oatmeal Shampoo in Sandalwood Amber for a cohesive grooming routine.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with skin-friendly ingredients suitable for many coat types and grooming needs.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMassage onto damp fur after shampooing, then rinse thoroughly to remove all residue.\u003c\/li\u003e\n  \u003cli\u003eFollow with a light brush to distribute moisture and enhance coat texture.\u003c\/li\u003e\n  \u003cli\u003eIncorporate into regular grooming to support coat vitality over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe formula emphasizes a gentle, effective approach to dog care, with a focus on sensory appeal and practical results. It’s designed to be a reliable step in a canine grooming routine without promising guaranteed outcomes, and it may help support a comfortable, well-kept coat for many dogs.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner safe for all dog breeds?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it's formulated with gentle, natural ingredients and is tear-free and sulfate-free; suitable for most dogs, but always consult your vet if your dog has sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the key benefits of this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It moisturizes and soothes dry skin, reduces itching potential, and supports a healthy coat with a sandalwood-coconut fragrance that lasts beyond bath time.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199985361273,"sku":"B0DJRPTPF5","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-sandalwood-coconut-oatmeal-conditioner-bottle.jpg?v=1777781510"},{"product_id":"ruff-by-lillian-ruff-activated-charcoal-shampoo-deep-clean-odor-control-lemon-sage","title":"Ruff by Lillian Ruff Activated Charcoal Shampoo – Deep Clean \u0026 Odor Control (Lemon Sage)","description":"\u003cdiv\u003e\n\u003ch2\u003eRefreshingly Deep Clean for Every Coat\u003c\/h2\u003e\n\u003cp\u003eRuff by Lillian Ruff Activated Charcoal Shampoo offers a thoughtful balance of power and gentleness. Activated charcoal helps lift dirt and impurities while the formula preserves natural moisture, delivering a clean soft coat with a fresh feel after every wash.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep cleansing with charcoal that removes buildup without drying the skin\u003c\/li\u003e\n  \u003cli\u003eOdor neutralization at the source for longer lasting freshness\u003c\/li\u003e\n  \u003cli\u003eHydration from Aloe Vera to soothe dry or itchy skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe crisp lemon and earthy sage scent lingers, giving pets a distinct, sophisticated aroma rather than a typical soap finish. This fragrance aims to stay noticeable without being overpowering.\u003c\/p\u003e\n\u003ch3\u003eReal world use and outcomes\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal after outdoor adventures to remove mud, grass, and pet odors\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular grooming or occasional deep cleans, depending on the dogs needs\u003c\/li\u003e\n  \u003cli\u003epH balanced to feel comfortable on sensitive skin and various coat types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMade in the USA, this shampoo avoids sulfates, parabens, dyes, and phthalates. It is designed to be safe for puppies and mature dogs when used as directed, offering a flexible option for many households.\u003c\/p\u003e\n\u003cp\u003eConsider Ruff Activated Charcoal Shampoo as part of your grooming routine if you value a thorough cleanse, odor control, and a hydrating fragrance enhanced wash after long days of play.\u003c\/p\u003e\n\u003ch3\u003eUsage tips for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply evenly to wet fur, lather, rinse thoroughly, and repeat if needed\u003c\/li\u003e\n  \u003cli\u003eFollow with a conditioner if the dog has extra dry skin or a long coat\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor pet owners who want a spa like bath experience that feels premium yet practical, this shampoo offers a balanced option that aligns with everyday grooming goals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Ruff Activated Charcoal Shampoo safe for puppies and seniors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, when used as directed, the formula is gentle enough for puppies and mature dogs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What benefits can I expect from this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Deep cleansing with charcoal, odor elimination at the source, and moisture support for dry skin, plus a refreshing lemon sage scent.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199985525113,"sku":"B0DJRPNMKG","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-activated-charcoal-shampoo-bottle.jpg?v=1777781503"},{"product_id":"ruff-by-lillian-ruff-oatmeal-dog-shampoo-sandalwood-amber-aloe-coconut-oil-relieves-itching-hot-spots-usa-made","title":"RUFF by Lillian Ruff Oatmeal Dog Shampoo | Sandalwood Amber | Aloe \u0026 Coconut Oil | Relieves Itching \u0026 Hot Spots | USA Made","description":"\u003ch2\u003eElevated Oatmeal Care for Dogs\u003c\/h2\u003e\n\u003cp\u003eDiscover RUFF Oatmeal Shampoo by Lillian Ruff, a premium grooming solution designed for comfort and cleanliness. Enriched with colloidal oatmeal, Aloe Vera, and Coconut Oil, this formula cleanses while supporting moisture and skin comfort. It’s crafted to address common skin irritations that can arise from daily adventures, seasonal shifts, or outdoor play, leaving the coat looking vibrant and feeling soft to the touch.\u003c\/p\u003e\n\u003cp\u003eThe fragrance blends sandalwood and amber for a sophisticated, lingering scent that enhances the bath experience without overpowering the senses. This design-forward aroma aims to keep your dog smelling fresh through the day, turning bath time into a moment you both enjoy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoothing oats with Aloe Vera help maintain moisture and calm minor irritations in the coat and skin.\u003c\/li\u003e\n  \u003cli\u003eCoconut Oil provides deep hydration to the fur, supporting shine and overall coat health.\u003c\/li\u003e\n  \u003cli\u003eA rich, easy-to-rinse lather cleans away dirt, grease, and odors while minimizing residue.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with premium ingredients, suitable for all skin types and safe for pups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRoutine Fit and Real-Life Use\u003c\/h3\u003e\n\u003cp\u003eDesigned to integrate into a regular grooming routine, this shampoo pairs nicely with the Sandalwood Coconut Oatmeal Conditioner for a complete skincare and coat-care regimen. Its longevity-friendly fragrance adds a refined touch to post-bath scent without overwhelming the room or your pet.\u003c\/p\u003e\n\u003cp\u003eImagine after outdoor adventures, muddy strolls, or playtime that ends with a spa-like finish. The formula aims to deliver a balanced cleanse, a softer feel, and a refreshed aroma that many owners appreciate, while staying gentle enough for continued use on a variety of coat types.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUSA-made quality supports domestic production standards and consistency in performance.\u003c\/li\u003e\n  \u003cli\u003eGentle enough for puppies and suitable for ongoing maintenance of coat health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUsage tip: Wet the coat, massage in a small amount to create a rich lather, rinse thoroughly, and follow with conditioner for best results.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is gentle enough for puppies and suitable for dogs of various sizes when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does the fragrance linger after a bath?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, a subtle sandalwood-amber scent tends to linger without overpowering the sense.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199985656185,"sku":"B0DJRQF4KM","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-ruff-oatmeal-shampoo-sandalwood-amber-bottle.jpg?v=1777781513"},{"product_id":"ruff-by-lillian-ruff-deshedding-dog-shampoo-coconut-lime-usa-made","title":"Ruff by Lillian Ruff Deshedding Dog Shampoo – Coconut Lime | USA Made","description":"\u003ch2\u003eRuff by Lillian Ruff Deshedding Shampoo\u003c\/h2\u003e\u003cp\u003eMeet a thoughtfully crafted shampoo designed for dogs that shed, blending a tropical coconut lime fragrance with a nourishing blend of vitamins and oils. This formula aims to reduce loose fur, support a healthy coat, and hydrate the skin with every wash. It’s the kind of grooming product you reach for when you want a refreshing cleanse that leaves your pup smelling inviting and feeling comfortable.\u003c\/p\u003e\u003ch3\u003eHow it works\u003c\/h3\u003e\u003cul\u003e \u003cli\u003eFortifies hair follicles and minimizes breakage with flax seed oil rich in Omega-3 and Omega-6\u003c\/li\u003e \u003cli\u003eVitamin E provides antioxidant protection to help maintain a vibrant-looking coat\u003c\/li\u003e \u003cli\u003eCoconut oil deeply hydrates and locks in moisture for lasting softness\u003c\/li\u003e \u003cli\u003eColloidal oatmeal and aloe vera calm and nourish irritated skin\u003c\/li\u003e \u003c\/ul\u003e\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\u003cul\u003e \u003cli\u003eLess loose fur around the home as the formula supports coat strength\u003c\/li\u003e \u003cli\u003eCoat appears moisturized and shinier with regular use\u003c\/li\u003e \u003cli\u003eSkin feels soothed after bath time, reducing post-wash irritation\u003c\/li\u003e \u003cli\u003eA vibrant coconut-lime scent lingers after baths, contributing to a fresh feel\u003c\/li\u003e \u003c\/ul\u003e\u003ch3\u003eWho can use it\u003c\/h3\u003e\u003cp\u003eSafe for all breeds and ages, including puppies. Free from sulfates, parabens, dyes, and gluten, offering a gentle yet effective clean for diverse coats.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003col\u003e \u003cli\u003eWet the coat thoroughly and work a small amount into a rich lather\u003c\/li\u003e \u003cli\u003eRinse well and repeat if needed, then towel dry\u003c\/li\u003e \u003c\/ol\u003e\u003ch3\u003eWhy choose Ruff by Lillian Ruff\u003c\/h3\u003e\u003cp\u003eMade in the USA with high-quality ingredients, this formula emphasizes hydration, a pleasant scent, and coat maintenance without harsh additives. It pairs well with regular grooming routines and an elevated bath experience for dogs and their people.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Ruff by Lillian Ruff Deshedding Shampoo safe for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it's safe for dogs of all ages, including puppies, and free from sulfates, parabens, dyes, and gluten.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the main benefits of this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It helps reduce shedding, moisturizes the coat, and supports skin comfort while leaving a tropical coconut-lime fragrance.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57199986246009,"sku":"B0DJRQNZ41","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-deshedding-shampoo-coconut-lime-bottle.jpg?v=1777781532"},{"product_id":"ruff-by-lillian-ruff-no-rinse-waterless-dog-shampoo-sandalwood-amber","title":"Ruff by Lillian Ruff No-Rinse Waterless Dog Shampoo – Sandalwood Amber","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eRuff by Lillian Ruff No-Rinse Waterless Shampoo delivers a deep, bath-free clean for pets on the go. In seconds, it lifts dirt, sweat, and odors, leaving the coat feeling refreshed, healthy, and adventure-ready. This versatile spray is built for busy households, active dogs, and quick refreshes between baths.\u003c\/p\u003e\n\u003cp\u003eKey ingredients include Aloe Vera for soothing hydration and Coconut Oil to help lock in moisture. White Oak Bark and Spirulina support coat vitality and skin comfort, while Lemon and Sage Extracts neutralize odors at the source rather than simply masking them. Finished with a bold Sandalwood Amber scent, the formula aims to replace lingering smells with a woodsy, lasting aroma.\u003c\/p\u003e\n\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNo-rinse, deep-cleaning formula that cleans without a full bath.\u003c\/li\u003e\n\u003cli\u003eOdor control at the source, thanks to natural lemon and sage extracts.\u003c\/li\u003e\n\u003cli\u003eHydration and coat support from Aloe Vera and Coconut Oil.\u003c\/li\u003e\n\u003cli\u003eCoat vitality boosted by White Oak Bark and Spirulina.\u003c\/li\u003e\n\u003cli\u003eLong-lasting Sandalwood Amber fragrance for an outdoorsy vibe.\u003c\/li\u003e\n\u003cli\u003eSafe for all breeds and coat types; pH-balanced, sulfate-free, and paraben-free; made in the USA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use in real life\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBetween baths: a quick spray-down after outdoor play, hikes, or muddy moments to refresh your pet.\u003c\/li\u003e\n\u003cli\u003eTravel-friendly care: wipe down before car rides or after flights to reduce odor buildup.\u003c\/li\u003e\n\u003cli\u003eMulti-pet households: a fast refresh for both dogs and cats between full baths.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eNotes: The product is designed to deodorize and clean without water, with a lasting Sandalwood Amber scent. It is gentle enough for puppies and sensitive skin, but always test on a small area first if your pet has known sensitivities.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Ruff by Lillian Ruff No-Rinse Shampoo safe for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s pH-balanced, sulfate-free, and paraben-free, designed for gentle use on puppies and sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use the product for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Spray onto the coat, massage, wipe away dirt and odors, then brush for detangling—no bath needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57200035725689,"sku":"B0DYRQJY1J","price":31.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-ruff-no-rinse-spray-bottle.jpg?v=1777782522"},{"product_id":"lillian-ruff-waterless-no-rinse-dog-dry-shampoo-spray-ph-balanced-hydrating-oils-blueberry","title":"Lillian Ruff Waterless No-Rinse Dog Dry Shampoo Spray – pH-Balanced, Hydrating Oils, Blueberry","description":"\u003cdiv\u003e\n  \u003ch2\u003eEffortless Grooming Between Baths\u003c\/h2\u003e\n  \u003cp\u003eMeet the Lillian Ruff Waterless No-Rinse Dog Dry Shampoo Spray with Hydrating Essential Oils. Built for busy households and pets that dislike baths, this spray offers a quick refresh that helps the coat look clean, feel soft, and carry a light blueberry aroma. The formula is designed to balance pH and support gentle cleansing, making it a convenient option for daily routines without the need for water.\u003c\/p\u003e\n  \u003cp\u003eRather than masking odors, this spray aims to help reduce unfamiliar smells between baths, contributing to a more pleasant grooming experience for you and your companion. It’s crafted with Aloe to support a soothing feel on the skin, while the overall blend balances effectiveness with care for sensitive or easily irritated skin types.\u003c\/p\u003e\n\n  \u003ch3\u003eKey Benefits at a Glance\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eConvenience on the go: no water, quick spray, fast to apply, and easy to brush through for a refreshed coat.\u003c\/li\u003e\n    \u003cli\u003eOdor control: designed to help neutralize smells between baths, keeping your home and pup smelling pleasant.\u003c\/li\u003e\n    \u003cli\u003eGentle yet effective care: Aloe-enriched formula provides a comfortable grooming experience for sensitive skin.\u003c\/li\u003e\n    \u003cli\u003eQuality you can trust: made in the USA with a pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan formulation.\u003c\/li\u003e\n    \u003cli\u003eProfessional appeal: favored by veterinarians and groomers for a gentle, pet-safe routine you can rely on.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eSmart Ways to Use It in Your Routine\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eBetween baths after outdoor adventures to freshen the coat and reduce lingering smells.\u003c\/li\u003e\n    \u003cli\u003eDuring travel or busy days when a full bath isn’t feasible, offering a quick deodorizing boost.\u003c\/li\u003e\n    \u003cli\u003eFor dogs that resist water, providing a comfortable alternative that cleans and conditions without rinsing.\u003c\/li\u003e\n    \u003cli\u003eAlongside brushing and grooming to simplify the routine and help maintain a polished coat.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eQuality and Ethics\u003c\/h3\u003e\n  \u003cp\u003eThe product is designed to be gentle, with Aloe included as a soothing component. It’s formulated to be pH-balanced and free from common additives like gluten, sulfates, parabens, and artificial cruelty. The manufacturing process emphasizes standards you can feel confident about, including vegan and cruelty-free considerations.\u003c\/p\u003e\n\n  \u003cp\u003eWhile outcomes can vary by dog, many owners find that this waterless option offers a practical complement to regular grooming. It’s positioned to support a refreshed, nicely scented coat between full baths, without promising specific results, and it remains one potential part of a broader care routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this spray suitable for dogs with sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is pH-balanced and includes Aloe, designed to be gentle on the coat and skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use Lillian Ruff Waterless Dry Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Shake, spray lightly from about 6-8 inches, work through the coat, and brush; no rinse needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57200849289593,"sku":"B09VTHHZ2L","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-waterless-dry-shampoo-blueberry-bottle.jpg?v=1777789037"},{"product_id":"lillian-ruff-pro-formula-berry-blue-brightening-pet-shampoo-ultra-hydrating-whitening-for-dogs-16oz","title":"Lillian Ruff PRO Formula Berry Blue Brightening Pet Shampoo – Ultra-Hydrating Whitening for Dogs, 16oz","description":"\u003cdiv\u003e\n  \u003ch2\u003eBrighten, Hydrate, and Show-Ready Coats\u003c\/h2\u003e\n  \u003cp\u003eMeet the Lillian Ruff PRO Formula Berry Blue Brightening Shampoo—a professional-grade grooming solution designed to refresh and brighten canine coats. The formula is engineered to lift whites and enhance color across all coat types, while delivering hydration that helps maintain a soft, comfortable feel between baths. Sized at 16 oz, it’s a reliable option for daily care or show preparation, whether you own a short coat, a long coat, or a mixed fur ensemble.\u003c\/p\u003e\n  \u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eUnrivaled Brightening Formula: gentle violet pigments help reveal brightness across coat colors, with a rich lather that rinses away cleanly.\u003c\/li\u003e\n    \u003cli\u003eLuxurious Spa Treatment: natural blueberry extracts create a subtly uplifting aroma and a soothing bath experience, turning grooming into a moment of relaxation for your dog.\u003c\/li\u003e\n    \u003cli\u003eLess is More: a highly concentrated formula means a little goes a long way, offering cost efficiency without compromising softness or shine.\u003c\/li\u003e\n    \u003cli\u003eMade in the USA with Clean Ingredients: pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan—crafted to professional standards.\u003c\/li\u003e\n    \u003cli\u003eTrusted by Professionals: broadly used by vets and groomers for its gentle formula and reliable results across coat colors.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eReal-life use and results you may notice\u003c\/h3\u003e\n  \u003cp\u003eWhether you’re preparing for a show, refreshing after a long walk, or simply treating your dog to a spa-like bath, Berry Blue aims to leave the coat looking vibrant and refreshed. The formula’s depth of color-enhancing pigments and conditioning ingredients can help maintain moisture and manage shine, while a refreshing scent lingers softly after rinsing. It’s designed to pair with routine grooming to support a neat, clean appearance and a pleasant bathing experience for both pet and owner.\u003c\/p\u003e\n  \u003cp\u003eThe product name also notes tear stain and odor aims as part of its routine grooming approach, offering a comprehensive feel during regular baths without promising specific medical outcomes. Always follow brushing and drying steps to achieve the best overall result for your pet’s coat and comfort.\u003c\/p\u003e\n  \u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eWet the coat thoroughly, then apply a small amount of shampoo and work into a rich lather from neck to tail.\u003c\/li\u003e\n    \u003cli\u003eRinse completely, repeat if desired for deeper brightening, then rinse again to remove all residue.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cul\u003e\n    \u003cli\u003eFor ongoing care, follow with a conditioner or detangler as needed, then towel-dry and brush to reveal a show-ready finish.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eWith a formula designed for professional use, Berry Blue offers a balance of brightness, hydration, and fresh aroma—creating a grooming ritual that feels like a spa day for your canine companion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Lillian Ruff PRO Formula Berry Blue Brightening Shampoo ideal for dogs?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A professional-grade formula that brightens and refreshes coats across colors with gentle, hydrated cleansing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo to maximize results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply a small amount, lather, rinse thoroughly, and repeat if needed; follow with conditioner if desired.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57200862691705,"sku":"B07TMRQWL8","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-berry-blue-brightening-shampoo-bottle.jpg?v=1777789372"},{"product_id":"lillian-ruff-waterless-no-rinse-dog-dry-shampoo-spray-lavender-coconut-ph-balanced-gentle-odor-control","title":"Lillian Ruff Waterless No-Rinse Dog Dry Shampoo Spray – Lavender Coconut | pH-Balanced, Gentle \u0026 Odor Control","description":"\u003ch2\u003eEffortless grooming between baths\u003c\/h2\u003e\n\u003cp\u003eMeet Lillian Ruff Waterless No-Rinse Dog Dry Shampoo Spray in Lavender Coconut, a convenient spray-on solution designed for busy households and dogs who prefer not to bathe every day. This pH-balanced formula works between washes to refresh the coat without water, helping you keep your pet looking and feeling their best with minimal effort.\u003c\/p\u003e\n\u003cp\u003eDesigned for busy routines, this waterless option allows you to clean, condition, and deodorize in a single step. The Lavender Coconut variant brings a calming aroma while supporting a soft, smooth coat, making it a practical addition for quick touch-ups between baths.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eNo rinsing required, saving time between baths.\u003c\/li\u003e\n  \u003cli\u003eCleans, conditions, and detangles in one easy step.\u003c\/li\u003e\n  \u003cli\u003eOdor control to refresh your pet between grooming sessions.\u003c\/li\u003e\n  \u003cli\u003eAloe leaf extract provides a gentle touch for sensitive skin.\u003c\/li\u003e\n  \u003cli\u003ePacked with a pH-balanced formula, gluten-free, sulfate-free, paraben-free, cruelty-free and vegan.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA and trusted by professionals in veterinary and grooming settings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat to expect with the Lavender Coconut scent\u003c\/h3\u003e\n\u003cp\u003eThe Lavender Coconut option offers a soothing fragrance and hydrating oils to help soften the coat and leave fur smelling pleasant after use. It’s designed for a quick, convenient refresh between baths.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eShake well before each spray.\u003c\/li\u003e\n  \u003cli\u003eSpray lightly onto a dry coat, keeping the nozzle a few inches away.\u003c\/li\u003e\n  \u003cli\u003eBrush or comb through to distribute evenly; let air dry or pat dry with a towel.\u003c\/li\u003e\n  \u003cli\u003eUse between baths as needed to refresh and deodorize.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFormulation highlights\u003c\/h3\u003e\n\u003cp\u003eMade in the USA, this formula is gluten-free, sulfate-free, paraben-free, cruelty-free and vegan, with a focus on mild care for fur and skin.\u003c\/p\u003e\n\n\u003cp\u003eBrand assurance\u003c\/p\u003e\n\u003cp\u003eLillian Ruff is a brand used by professionals worldwide, delivering grooming products that meet high standards for pets and their people.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do you use Lillian Ruff Waterless Dry Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Shake well, spray lightly on a dry coat, then brush through for even coverage. No rinsing needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this formula safe for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated with Aloe for gentleness; suitable for dogs with sensitivities while helping refresh between baths.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57200883499385,"sku":"B09M22FFXR","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-waterless-dry-shampoo-spray-application.jpg?v=1777790066"},{"product_id":"lillian-ruff-pro-oatmeal-dog-shampoo-calms-itching-dry-skin-16oz-made-in-usa","title":"Lillian Ruff PRO Oatmeal Dog Shampoo – Calms Itching \u0026 Dry Skin (16oz, Made in USA)","description":"\u003cp\u003eMeet Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo—a carefully balanced cleansing ritual designed for comfort and confidence during bath time. Enriched with natural oatmeal and aloe, this formula helps hydrate dry skin, ease surface irritation, and leave fur smelling fresh thanks to a gentle lavender and coconut scent. The blend cleanses away dirt and odors while maintaining the coat’s natural balance, so daily grooming feels soothing rather than stressful for both you and your dog.\u003c\/p\u003e\n\u003cp\u003eThe shampoo is crafted with pet-friendly care in mind. It is pH-balanced and free from gluten, sulfates, parabens, and cruelty in a vegan formulation. Made in the USA to high manufacturing standards, this product is designed to work in harmony with sensitive skin and varying coat types. Professional vets and groomers often rely on this gentle formula, reflecting Lillian Ruff's commitment to quality ingredients and responsible production.\u003c\/p\u003e\n\u003ch3\u003eWhat you can expect\u003c\/h3\u003e\n\u003cp\u003eWith regular use, you may experience softer coats and a calmer bathing routine for your dog. The oatmeal and aloe deliver moisturization, while a lavender- and coconut-derived aroma provides a calm, spa-like scent during cleansing. This deodorizing shampoo aims to refresh without masking natural skin health, supporting a clean feel after bath time.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense Hydration: deeply moisturizes the skin while cleansing away dirt and odors.\u003c\/li\u003e\n\u003cli\u003eDeodorizing Freshness: light, subtle scent to help keep the coat feeling clean.\u003c\/li\u003e\n\u003cli\u003eGentle Cleanse: cleans without stripping natural oils, suitable for sensitive skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy it matters for busy pet households\u003c\/h3\u003e\n\u003cp\u003eThe formula rinses easily and lathers well, allowing you to use less product per wash. This can save time during baths and reduce waste, which is convenient for multi-pet homes or quick grooming sessions.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEconomical Use: rich lather with minimal product.\u003c\/li\u003e\n\u003cli\u003eEfficient Rinse: quick, thorough cleanup leaves the coat ready for drying.\u003c\/li\u003e\n\u003cli\u003eRoutine Flexibility: pairs nicely with the Oatmeal Conditioner for a fuller care routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eMade in USA, with care\u003c\/h3\u003e\n\u003cp\u003eProduced to human standards for pet care, this formula is pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan. Lillian Ruff is trusted by professionals worldwide, including vets and groomers who value gentle, reliable ingredients. For a complete moisturizing routine, consider pairing with our Oatmeal Conditioner to lock in hydration after cleansing.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lillian Ruff PRO Oatmeal Shampoo suitable for all dog breeds and skin types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is pH-balanced and designed for sensitive skin; it's free of sulfates, parabens, and gluten.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I pair this shampoo with the Oatmeal Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. For enhanced moisture, use the Oatmeal Conditioner after shampooing as part of a full routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57200883630457,"sku":"B09M1XDM8S","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-oatmeal-dog-shampoo-bottle.jpg?v=1777790067"},{"product_id":"lillian-ruff-pro-formula-hypocare-oatmeal-dog-shampoo-fragrance-free-aloe-vitamin-e","title":"Lillian Ruff PRO Formula HypoCare+ Oatmeal Dog Shampoo – Fragrance-Free, Aloe \u0026 Vitamin E","description":"\u003ch2\u003eCalm, Clean, and Confident: Lillian Ruff PRO Formula HypoCare+ Oatmeal Dog Shampoo\u003c\/h2\u003e\n\u003cp\u003eMeet Lillian Ruff PRO Formula HypoCare+ Oatmeal Dog Shampoo, a fragrance-free option designed for sensitive skin. The blend pairs colloidal oatmeal with aloe to help calm redness and soothe itching while gently removing dirt, oil, and odor.\u003c\/p\u003e\n\u003cp\u003eClinically tested hypoallergenic care for year‑round comfort. This pH-balanced formula is vet‑recommended for dogs and cats with allergy‑prone skin, nourishing and moisturizing the skin to support a healthy barrier without harsh additives.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSoothes itching, hot spots, and irritation with oatmeal and aloe, helping pets feel more at ease after baths or outdoor adventures.\u003c\/li\u003e\n  \u003cli\u003eDeep hydration with coconut oil, flaxseed oil, aloe, and Pro-Vitamin B5 to support a resilient skin barrier and comfortable fur.\u003c\/li\u003e\n  \u003cli\u003eClean, vegan formula free from sulfates, parabens, phthalates, alcohol, dyes, PEGs, silicones, soap, gluten, and synthetic fragrance; cruelty-free and made in the USA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCoat Health and Gentle Care\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eNourishes coat from root to tip with Vitamin E and Omega 3 \u0026amp; 6, promoting a soft, shiny finish and reducing visible shedding.\u003c\/li\u003e\n  \u003cli\u003eUltra-mild, tearless cleansing suitable for puppies, adult dogs, kittens, and cats; fragrance-free for sensitive noses.\u003c\/li\u003e\n  \u003cli\u003eLightweight, non-greasy lather that rinses clean, supporting quick bath times without residue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eReal-life use: ideal for pets prone to allergies, dryness, or flare-ups, and for households seeking a fragrance-free option. Results can vary, but many users notice improved comfort and smoother fur over time.\u003c\/p\u003e\n\u003cp\u003eHow to use: Wet the coat, apply a generous amount, work into a rich lather, rinse thoroughly, and repeat if needed. Avoid contact with eyes and ears for best results.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is HypoCare+ fragrance-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is fragrance-free and designed for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for puppies and cats?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is ultra-mild, pH-balanced, and suitable for puppies, kittens, and adult cats and dogs.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57201061167481,"sku":"B0FL4DXLXW","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-hypocare-plus-oatmeal-dog-shampoo-bottle.jpg?v=1777795880"},{"product_id":"lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-whitening-odor-control-coat-care-16oz","title":"Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo – Whitening, Odor Control \u0026 Coat Care (16oz)","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\n\u003cp\u003eMeet the Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo—a professional-grade cleanser designed to brighten fur, refresh color, and help manage odors in a single wash. The formula creates a rich lather that rinses clean, leaving a vibrant look while staying gentle enough for regular use on most coat types.\u003c\/p\u003e\n\n\u003ch3\u003eBrightening science and coat versatility\u003c\/h3\u003e\n\u003cp\u003eDesigned to work across coat colors from short to long, this shampoo uses a concentrated violet pigment system to counter dullness and enhance natural tones without sacrificing coat integrity. It’s crafted to lift whites and boost color depth in a way that many users notice after drying and brushing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUnrivaled Brightening Formula with violet pigments targets dulling and stains, delivering a vibrant look.\u003c\/li\u003e\n  \u003cli\u003eSuitable for all coat colors with a rich, easy-to-work lather that rinses clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSkin, coat care and aroma\u003c\/h3\u003e\n\u003cp\u003eInfused with natural coconut extracts, the shampoo offers a soothing bath experience while cleansing and refreshing fur. Aloe and Provitamin B5 help maintain moisture, supporting a comfortable feel for the coat between washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe and Provitamin B5 provide hydration and conditioning to help soften the fur.\u003c\/li\u003e\n  \u003cli\u003eCalming coconut aroma lingers after a bath, leaving pets feeling refreshed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eQuality and ethics you can rely on\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMade in the USA to high standards; pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003cli\u003eTrusted by professional vets and groomers worldwide for a gentle, human-standard formulation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet the coat with lukewarm water and apply a small amount of shampoo.\u003c\/li\u003e\n  \u003cli\u003eMassage to build a rich lather, focusing on stained or discolored areas.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and repeat if needed; avoid contact with eyes and ears.\u003c\/li\u003e\n  \u003cli\u003eTowel dry and brush as usual for optimal finishing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWhile this shampoo is formulated to brighten and refresh, results can vary by coat color and condition. Consider pairing with regular grooming routines for ongoing maintenance and a consistently vibrant appearance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for all dog coat colors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is designed for all coat colors and aims to brighten whites and refresh appearance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the key benefits of Lillian Ruff PRO Formula Ultra Brightening Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Brightens the coat, controls odor, and supports hydration with Aloe and Provitamin B5, plus a calming coconut aroma.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57201142169977,"sku":"B01K3712K6","price":28.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-bottle_2333b127-af78-4b63-90fd-b43c2804a3c9.jpg?v=1777798689"},{"product_id":"lillian-ruff-pro-formula-oatmeal-dog-conditioner-nourishing-calming-detangles-shine-usa-16oz-brush","title":"Lillian Ruff PRO Formula Oatmeal Dog Conditioner - Nourishing, Calming, Detangles \u0026 Shine (USA, 16oz + Brush)","description":"\u003ch2\u003eGentle, professional-grade care for dry, sensitive skin\u003c\/h2\u003e\u003cp\u003eMeet the Lillian Ruff PRO Formula Oatmeal Dog Conditioner, a soothing conditioning treatment built to hydrate the skin and restore softness to the coat. Enriched with natural oatmeal and aloe, this formula is designed to support a comfortable grooming routine while maintaining a gentle touch on sensitive skin.\u003c\/p\u003e\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eIntense Hydration: deeply moisturizes dry skin and coat, helping reduce itchiness and rough patches.\u003c\/li\u003e\n\u003cli\u003eSoft, Shiny Coat: detangles and smooths each strand for a naturally glossy result.\u003c\/li\u003e\n\u003cli\u003eCalming Scent: lavender and coconut extracts offer a gentle, comforting aroma during baths.\u003c\/li\u003e\n\u003cli\u003eSafe, Clean Formula: pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan; made in the USA.\u003c\/li\u003e\n\u003cli\u003eProfessional-Grade Confidence: trusted by vets and groomers for a gentle, high-standard formula that respects pet skin.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eHow to use: after shampooing, apply a generous amount to the damp coat, avoiding eyes. Work through with a brush to detangle, rinse thoroughly, and optionally follow with a light brushing for added shine.\u003c\/p\u003e\u003ch3\u003eEasy routine and pairing ideas\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003ePair with our Oatmeal Shampoo for a complete moisturizing routine that supports a healthy-looking coat.\u003c\/li\u003e\n\u003cli\u003eSafe for puppies and mature dogs alike, making it suitable for multi-stage grooming sessions.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor best results, leave the conditioner on for a few minutes before rinsing to maximize softness and smoothness. The scent is designed to be pleasant but non-overpowering, helping make bath time a calmer experience for you and your dog.\u003c\/p\u003e\u003ch3\u003eMade in the USA and crafted with care\u003c\/h3\u003e\u003cp\u003eFormulated to meet high standards with pet-friendly ingredients, this conditioner aligns with a vegan, cruelty-free approach to grooming while supporting a gentle, effective care routine. It complements other Lillian Ruff products for a cohesive grooming regimen.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lillian Ruff PRO Formula Oatmeal Dog Conditioner safe for all coat types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is gentle, pH-balanced, and suitable for dogs with different coats and skin sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How does it work with the Oatmeal Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Pair with the Oatmeal Shampoo for a coordinated moisturizing routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57201667768697,"sku":"B07PCVQL5B","price":33.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-oatmeal-dog-conditioner-bottle.jpg?v=1777806690"},{"product_id":"lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-whitening-odor-elimination-16oz-brush","title":"Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo – Whitening \u0026 Odor Elimination (16oz + Brush)","description":"\u003ch2\u003eProfessional brightening for every coat\u003c\/h2\u003e\n\u003cp\u003eMeet Lillian Ruff PRO Formula Ultra Brightening Dog Shampoo, a professional-grade cleansing solution designed to brighten whites and refresh color across all coat colors. Enriched with aloe and provitamin B5, its gentle formula aims to leave fur soft and manageable while supporting skin comfort. Made in the USA, the shampoo is pH-balanced and formulated without common irritants, appealing to pet parents seeking reliable grooming results without harsh additives.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eUnrivaled brightening formula that targets dull fur and enhances coat tones across white, black, and colored coats.\u003c\/li\u003e\n  \u003cli\u003eCalm, spa-like bath experience thanks to natural coconut extracts and a lingering tropical aroma.\u003c\/li\u003e\n  \u003cli\u003eConcentrated violet pigments deliver whitening action with minimal product use.\u003c\/li\u003e\n  \u003cli\u003eSafety and ethics first: gluten-free, sulfate-free, paraben-free, cruelty-free, vegan; proudly made in the USA.\u003c\/li\u003e\n  \u003cli\u003eA brand used by professionals worldwide, with ingredients produced to high standards for pet care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat to expect during a bath\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eRich lather that rinses away easily, leaving fur noticeably brighter and colors refreshed.\u003c\/li\u003e\n  \u003cli\u003eSoft, clean feel with a gentle coconut scent that remains after drying.\u003c\/li\u003e\n  \u003cli\u003eSuitable for short to long coats, from puppies to seniors, supporting comfortable grooming sessions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUsage tips and recommendations\u003c\/h3\u003e\n\u003cp\u003eFor best results, use a small amount at a time. Apply to a wet coat, massage to create a rich lather, rinse thoroughly, and repeat if needed for deeper brightening. Follow with a conditioner if desired.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for all coat colors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is designed to brighten whites and refresh colors across coat varieties.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet the coat, apply a small amount, lather, rinse thoroughly; repeat if desired for deeper brightening.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57202404622713,"sku":"B07P7JB1ZQ","price":33.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-ultra-brightening-dog-shampoo-bottle_b73e7a2e-442b-4277-b2e8-e683a5bc14d4.jpg?v=1777817595"},{"product_id":"lillian-ruff-pro-formula-deodorizing-oatmeal-dog-shampoo-calms-itching-dry-skin-usa-made-16oz-brush","title":"Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo – Calms Itching \u0026 Dry Skin | USA Made 16oz + Brush","description":"\u003cdiv\u003e\n  \u003ch2\u003eGentle, Hydrating Coat Care for Dogs\u003c\/h2\u003e\n  \u003cp\u003eLillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo uses a comforting blend of natural oatmeal and aloe to deliver soothing hydration while cleansing and refreshing your dog's coat. The formulation aims to be easy on a range of skin types and to reduce odors without harsh additives.\u003c\/p\u003e\n  \u003cp\u003eKey ingredients such as oat, aloe, coconut oil, lavender, and provitamin B5 help support coat softness and skin comfort. After bath time, many dogs emerge with a coat that feels plush and appears more vibrant. Individual results vary, but the routine offers a calm and enjoyable bath experience for many pets and their people.\u003c\/p\u003e\n\n  \u003ch3\u003eWhy this shampoo stands out\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Oatmeal and aloe hydrate dry areas and help keep the coat clean and fresh between washes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEffortless Lather, Minimal Product:\u003c\/strong\u003e A rich lather means you use a small amount, saving time and money over time.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCalming Bath Time:\u003c\/strong\u003e Lavender and coconut extracts create a soothing scent, helping to make baths feel less stressful for many dogs.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eUSA-Made \u0026amp; Clean Formulation:\u003c\/strong\u003e The product is manufactured in the USA and is pH-balanced, gluten-free, sulfate-free, parabens-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eHow to use\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eWet the coat, apply a small amount, work into a rich lather, then rinse thoroughly.\u003c\/li\u003e\n    \u003cli\u003eFor best results, pair with the Oatmeal Conditioner for a complete moisturizing routine.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003cp\u003eProduct highlights include a blend of oat, aloe, coconut oil, lavender, and provitamin B5 designed to support coat softness and skin comfort. The formula is gentle enough for regular use and is made in the USA with a vegan, cruelty-free approach. The 16 oz bottle includes a brush to help with application and grooming, making bath time more convenient for busy households.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lillian Ruff PRO Formula safe for my dog's sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is designed to be gentle and pH-balanced; start with a patch test.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet the coat, apply a small amount, lather, rinse thoroughly; pair with Oatmeal Conditioner for extra moisture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57204432339321,"sku":"B09M13PY54","price":33.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-deodorizing-oatmeal-dog-shampoo-bottle_416524ee-721f-4f00-b04d-ec8737691cd8.jpg?v=1777831487"},{"product_id":"lillian-ruff-waterless-dog-dry-shampoo-spray-ph-balanced-deodorizes-detangles-16oz-brush","title":"Lillian Ruff Waterless Dog Dry Shampoo Spray – pH-Balanced, Deodorizes \u0026 Detangles (16oz\/Brush)","description":"\u003ch2\u003eEffortless Grooming Between Baths\u003c\/h2\u003e\n\u003cp\u003eThe Lillian Ruff Waterless Dog Dry Shampoo Spray is designed for busy households and playful pups who dislike baths. This waterless formula cleans, conditions, and deodorizes with a quick spray, no rinse required, leaving coats shiny, soft, and smelling fresh. Made in the USA, the formula is pH-balanced and free from gluten, sulfates, parabens, and animal testing. With Aloe as a gentle skin-friendly ingredient, it helps support comfort during grooming sessions.\u003c\/p\u003e\n\n\u003ch3\u003eWhy pet owners love waterless grooming\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eConvenient On-the-Go Solution: a quick spray refreshes the coat anywhere, fitting busy schedules.\u003c\/li\u003e\n  \u003cli\u003eEffective Odor Elimination: targets smells rather than masking them, keeping your home and pup smelling fresh between baths.\u003c\/li\u003e\n  \u003cli\u003eSafe and Gentle Formulation: Aloe-enriched and skin-friendly, suitable for dogs with sensitivities and delicate skin.\u003c\/li\u003e\n  \u003cli\u003eQuality You Can Trust: Made in the USA to high standards; pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.\u003c\/li\u003e\n  \u003cli\u003eProfessional-Grade Brand: Lillian Ruff is trusted by vets and groomers for a gentle, effective grooming experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHydration and care you can feel\u003c\/h3\u003e\n\u003cp\u003eEnriched with hydrating essential oils and Aloe, the spray nourishes the coat while removing dirt and odors. The result can be a softer feel and easier brushing after each use.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eShake well, spray lightly onto a dry coat, then massage and brush for even distribution. No rinsing is needed—simply towel dry if desired and continue with brushing or detangling as needed.\u003c\/p\u003e\n\n\u003ch3\u003eWhat to expect\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFive invigorating scents offer fresh options for daily grooming.\u003c\/li\u003e\n  \u003cli\u003eCoat feels clean, conditioned, and more manageable after brushing.\u003c\/li\u003e\n  \u003cli\u003eOdors are reduced, helping your dog feel confident after outdoor adventures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey details\u003c\/h3\u003e\n\u003cp\u003eSize: 16 oz bottle with brush included. Brand: Lillian Ruff. Made in the USA. Free from common irritants and designed for daily use to support pet comfort.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product safe for dogs with sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula includes Aloe and is pH-balanced, designed to be gentle on dogs' skin while cleaning and deodorizing between baths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use the waterless shampoo spray?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Shake, spray evenly on a dry coat, massage, then brush out; no rinsing required.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57205419442553,"sku":"B07PBXT9F1","price":33.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-waterless-dog-shampoo-spray.jpg?v=1777835250"},{"product_id":"lillian-ruff-leave-in-dog-conditioner-detangler-spray-ph-balanced-no-rinse-hydration-8oz","title":"Lillian Ruff Leave-In Dog Conditioner \u0026 Detangler Spray – pH Balanced, No-Rinse Hydration (8oz)","description":"\u003cp\u003eDiscover the Lillian Ruff Leave-In Conditioner \u0026amp; Detangler Spray, a pH-balanced, no-rinse grooming solution designed for after-bath care. This lightweight, professional-grade spray aims to make grooming easier while caring for your dog's coat and skin with a gentle touch. The formula is crafted to rinse-free simplicity, helping you refresh coats without a full rinse ritual.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEffortless grooming\u003c\/strong\u003e sits at the heart of this spray. It works to detangle knots, helps prevent matting, and enhances coat brilliance for a smooth, healthy-looking appearance after each bath. The soft, powdery scent leaves a pleasant, unobtrusive aroma that pets and owners can enjoy during routine grooming.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydration you can feel\u003c\/strong\u003e is a key feature. The conditioner deeply hydrates dry skin, delivering nourishment and a sense of revitalization to the coat and underlying skin. Users may notice the feel of moisturized fur and a more comfortable grooming experience for their pet.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClean, ethical, and transparent\u003c\/strong\u003e manufacturing and formulation are highlighted by the product being made in the USA. The formula is pH-balanced and free from gluten, sulfates, and parabens. It is cruelty-free and vegan, aligning with ethical considerations that matter to many pet owners. These attributes are part of Lillian Ruff's commitment to high standards in pet care products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional pedigree\u003c\/strong\u003e is reflected in the brand’s approach. Lillian Ruff is trusted by vets and groomers around the world for a gentle formula and quality ingredients. The entire line is designed with pets in mind and produced to human-grade standards, giving owners a reassuring reference point when choosing after-bath care.\u003c\/p\u003e\n\u003cp\u003eTo use, apply a light mist to damp or dry fur, focusing on mats and dry patches. Comb or brush through to distribute evenly, then style as usual. While it’s marketed for detangling and hydration, the spray functions as part of a flexible grooming routine, offering possibilities for smoother brushing and shinier fur without a rinse.\u003c\/p\u003e\n\u003cp\u003eIn short, this spray offers a practical add-on to a grooming routine: detangling aid, skin hydration, a subtle fragrance, and a product you can feel good about using day after day. It may fit well with busy homes, multi-coat breeds, or dogs that benefit from a gentle grooming touch between baths.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this spray suitable for all dog breeds and coat types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The pH-balanced formula is designed for varied coats and is no-rinse for convenient after-bath care.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply the Lillian Ruff Leave-In Conditioner \u0026amp; Detangler?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Mist evenly onto a damp or dry coat, then comb or brush to detangle and soften.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57207929700729,"sku":"B01K39TQBG","price":24.85,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-leave-in-conditioner-bottle-detangling-after-bath.jpg?v=1777877088"},{"product_id":"lillian-ruff-brightening-shampoo-oatmeal-conditioner-set-for-dogs-tear-free-coconut-aloe","title":"Lillian Ruff Brightening Shampoo \u0026 Oatmeal Conditioner Set for Dogs — Tear-Free Coconut Aloe","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\u003cp\u003eDiscover the Lillian Ruff Brightening Shampoo \u0026amp; Oatmeal Conditioner Set, a streamlined duo designed to simplify grooming while enhancing your pet’s natural shine. The Coconut Brightening Shampoo works in harmony with the Oatmeal Conditioner to deliver cleansing, brightening, and moisturizing benefits in a single routine. The scent blends coconut and aloe for a pleasant, not overpowering experience. Proudly safe for cats as well as dogs, this set aims to support a comfortable bath time for pets and their families.\u003c\/p\u003e\u003ch3\u003eWhat makes the set stand out\u003c\/h3\u003e\u003cp\u003eThe collection emphasizes a balanced approach to care: brighten while nourishing, with a focus on coat brilliance and skin comfort. The shampoo cleanses and lifts fur to reveal a more vibrant appearance, while the conditioner replenishes moisture and smooths the coat for a soft, salon-fresh finish.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDual-Action Efficiency: whitening and moisturizing in one streamlined routine.\u003c\/li\u003e\n\u003cli\u003eBrighten \u0026amp; Whiten: coconut-infused formula to help fur look vivid and refreshed.\u003c\/li\u003e\n\u003cli\u003eGentle Hydration: oatmeal, aloe, lavender, and coconut nourish skin and coat.\u003c\/li\u003e\n\u003cli\u003eMade in the USA: produced to high standards with a pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan profile.\u003c\/li\u003e\n\u003cli\u003eA Brand Used by Professionals: trusted by vets and groomers for a gentle, premium grooming experience.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eReal-life grooming scenarios\u003c\/h3\u003e\u003cp\u003eWhether you’re prepping for a photo or maintaining a routine, this set supports pet owners who want a straightforward approach to brightening and hydrating coats. The tear-free formula can help make bath time calmer for both you and your pet.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBright, clean look for dogs with light or white fur thanks to the brightening shampoo.\u003c\/li\u003e\n\u003cli\u003eSoft, hydrated coats after conditioning that feel smoother to the touch.\u003c\/li\u003e\n\u003cli\u003eSkin-friendly care suitable for normal, dry, and sensitive skin types.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eWet coat; apply shampoo; lather; rinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eApply conditioner from ears to tail; comb through; rinse well.\u003c\/li\u003e\n\u003cli\u003eDry and brush as usual for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith a commitment to safety and quality, this USA-made set offers a clear, user-focused grooming option. Individual results vary, but many pet owners report brighter-looking fur and softer coats with regular use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this set safe for cats as well as dogs?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is described as safe for cats and dogs, with tear-free coconut scent for ease during baths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What benefits does this set offer for coats?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It aims to brighten and moisturize, leaving coats looking vibrant and feeling soft.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57208584110457,"sku":"B01LXYCVTT","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-brightening-shampoo-coat-brightness.jpg?v=1777887083"},{"product_id":"lillian-ruff-pro-formula-ultra-concentrated-dog-shampoo-30-1-dilution-4-gallons-usa-made","title":"Lillian Ruff PRO Formula Ultra Concentrated Dog Shampoo – 30:1 Dilution, 4 Gallons, USA Made","description":"\u003cp\u003eMeet Lillian Ruff PRO Formula Ultra Concentrated Dog Shampoo, a professional-grade cleansing option designed for busy grooming routines. With a 30:1 dilution, a small amount yields a generous, creamy lather that covers coats evenly and rinses away quickly. This design helps you save time, reduce waste, and maintain dependably clean and soft results with less product per bath.\u003c\/p\u003e\u003cp\u003eThe formulation goes beyond cleansing. Lavender and aloe work together to hydrate the skin and soothe minor dryness, while lifting dirt and odors from the coat. This gentle approach aims to support comfort and coat health, and you can pair it with our Oatmeal Conditioner for a more moisturizing routine that many pets appreciate.\u003c\/p\u003e\u003cp\u003eAs you massage the lather in, a natural, calming scent rises—subtle lavender with coconut notes—creating a bath-time ritual that feels reassuring for dogs and owners alike. The aroma is present but not overpowering, leaving a fresh finish that won’t overwhelm sensitive noses.\u003c\/p\u003e\u003cp\u003eQuality and responsibility matter. This shampoo is proudly made in the USA and formulated to a balanced pH. It’s gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan, built with ingredients chosen to be gentle and effective without compromising safety or performance.\u003c\/p\u003e\u003cp\u003eProfessional endorsement adds another layer of trust. Vets and groomers around the world rely on Lillian Ruff for a consistent, gentle cleanse that fits into demanding schedules. The formula is designed to be easy to use, with minimal rinsing effort and reliable results on a range of coat types.\u003c\/p\u003e\u003ch3\u003eWhat you get and practical use cases\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e30:1 dilution means fewer bottles needed for multiple baths, saving money and space\u003c\/li\u003e\n\u003cli\u003eRich, creamy lather that cleans deeply yet rinses away with minimal effort\u003c\/li\u003e\n\u003cli\u003eOdor removal and dirt lift without heavy residues, helping coats feel fresh\u003c\/li\u003e\n\u003c\/ul\u003e\u003cul\u003e\n\u003cli\u003eLavender and aloe provide soothing hydration for delicate or dry skin\u003c\/li\u003e\n\u003cli\u003epH-balanced formula that suits most dogs and is free from common irritants\u003c\/li\u003e\n\u003cli\u003eCruelty-free and vegan composition aligns with pet-friendly care\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you groom at home or operate a clinic, Lillian Ruff PRO Formula Ultra Concentrated Shampoo offers a reliable, flexible option that adapts to your workflow while keeping pets comfortable and clients satisfied. Consider it a versatile base you can build a routine around.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lillian Ruff PRO Formula suitable for dogs with sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the pH-balanced formula with lavender and aloe is gentle for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many baths can I get from one bottle?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: With a 30:1 dilution, a small amount goes a long way for multiple washes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57208758993273,"sku":"B09MZJVL4N","price":70.06,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-formula-bottle-pour.jpg?v=1777889281"},{"product_id":"lillian-ruff-pro-oatmeal-dog-shampoo-conditioner-set-calm-itching-dry-skin-relief-usa-made","title":"Lillian Ruff PRO Oatmeal Dog Shampoo \u0026 Conditioner Set – Calm Itching, Dry Skin Relief – USA Made","description":"\u003cdiv\u003e\n\u003ch2\u003eComplete Coat Care for Every Bath\u003c\/h2\u003e\n\u003cp\u003eThe Lillian Ruff PRO Formula Deodorizing Oatmeal Dog Shampoo \u0026amp; Conditioner Set blends soothing oatmeal and aloe with coconut oil, lavender, and Provitamin B5 to support a refreshed, well groomed coat from root to tip. The shampoo cleanses while replenishing moisture, and the conditioner delivers lasting hydration for a softer, shinier finish.\u003c\/p\u003e\n\u003ch3\u003eCalm, Efficient Grooming\u003c\/h3\u003e\n\u003cp\u003eWith a less is more approach, this duo is designed so a small amount goes a long way. The gentle formula reduces the need for heavy product use, helping you keep baths quick and stress free for both you and your dog.\u003c\/p\u003e\n\u003cp\u003eTwo products work together to create a tranquil bathing ritual. The naturally derived lavender and coconut aromas help ease the senses during wash time, leaving your pet feeling refreshed yet calm.\u003c\/p\u003e\n\u003ch3\u003eQuality You Can Trust\u003c\/h3\u003e\n\u003cp\u003eMade in the USA to high standards, the set is pH-balanced, vegan, and free from gluten, sulfates, and parabens. It's cruelty-free and formulated with human-grade care so it’s gentle on sensitive skin and coats alike.\u003c\/p\u003e\n\u003ch3\u003eWhat Inside and How It Helps\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eOatmeal and aloe deliver cleansing with natural moisture replenishment\u003c\/li\u003e\n\u003cli\u003eCoconut oil and Provitamin B5 support hydration and shine\u003c\/li\u003e\n\u003cli\u003eLavender adds a soothing, spa-like scent for a calming bath\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eRinse-off formula for a quick, thorough clean\u003c\/li\u003e\n\u003cli\u003eLow-foam, easy rinsing that leaves less residue\u003c\/li\u003e\n\u003cli\u003eSuitable for regular use to maintain coat health and comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUS Made Confidence\u003c\/h3\u003e\n\u003cp\u003eProfessionals trust Lillian Ruff for gentle, quality ingredients designed for pets, with production standards that reflect human-care guidelines. This set supports a comfortable grooming routine and a well-nourished coat.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this dog shampoo and conditioner safe for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The set is pH-balanced, sulfate-free, paraben-free, gluten-free, vegan, and cruelty-free.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Where is this product made?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is proudly manufactured in the USA.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57223558955385,"sku":"B01LZKQKM6","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-shampoo-bottle.jpg?v=1778083772"},{"product_id":"lillian-ruff-berry-blue-brilliance-bundle-ultimate-tear-stain-odor-eliminator-usa-made","title":"Lillian Ruff Berry Blue Brilliance Bundle — Ultimate Tear Stain \u0026 Odor Eliminator (USA Made)","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eIntroducing the Lillian Ruff Berry Blue Brilliance Bundle, a spa-inspired grooming set designed to refresh, brighten, and protect your pet’s coat between baths. This trio blends violet-tinted formulas with blueberry extracts to deliver gentle cleansing and hydration in an easy, at-home routine.\u003c\/p\u003e\n\u003ch3\u003eComplete Whitening and Brightening\u003c\/h3\u003e\n\u003cp\u003eThe Berry Blue Brightening Shampoo and Conditioner use violet pigments to help brighten fur with minimal product. The Waterless Blueberry Shampoo offers a convenient between-bath refresh, helping maintain a clean, fresh look without a full wash.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBrightening action with violet pigments for enhanced coat appearance\u003c\/li\u003e\n\u003cli\u003eBetween-bath convenience to extend grooming intervals\u003c\/li\u003e\n\u003cli\u003eHydration and conditioning to soften and detangle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eA Spa Experience at Home\u003c\/h3\u003e\n\u003cp\u003eTurn grooming into a soothing ritual with blueberry extracts that cleanse and hydrate, leaving the coat looking vibrant and well-cared-for after each use.\u003c\/p\u003e\n\u003ch3\u003eQuality and Ethics You Can Trust\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMade in the USA to exacting standards\u003c\/li\u003e\n\u003cli\u003epH-balanced formula designed for sensitive skin\u003c\/li\u003e\n\u003cli\u003eGluten-free, sulfate-free, parabens-free, cruelty-free, vegan\u003c\/li\u003e\n\u003cli\u003eTrusted by professionals — used by veterinarians and groomers worldwide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-Life Uses and Benefits\u003c\/h3\u003e\n\u003cp\u003eUse the Waterless Shampoo for quick refresh between baths, and pair it with the trio to support a soft, manageable coat. The bundle is designed for easy use during busy grooming days, travel, or between full baths.\u003c\/p\u003e\n\u003ch3\u003eWhat’s Included\u003c\/h3\u003e\n\u003cp\u003eThe Berry Blue Brightening Shampoo, Berry Blue Brightening Conditioner, and Waterless Blueberry Shampoo work together to deliver a consistent grooming routine with thoughtful formulation and practical results.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What’s in the Berry Blue Brilliance Bundle?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Includes Berry Blue Brightening Shampoo, Berry Blue Brightening Conditioner, and Waterless Blueberry Shampoo—designed to hydrate, soften, detangle, and maintain a clean, bright coat between full baths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this between baths?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the Waterless Shampoo helps refresh between baths, while violet pigments brighten the coat when used with the trio.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57231211299193,"sku":"B0CKFM9M6X","price":70.06,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-berry-blue-brightening-shampoo-bottle_60a7ea7f-f247-4a6c-b06f-87f1ee0c2aee.jpg?v=1778230405"},{"product_id":"lillian-ruff-pro-berry-blue-brightening-dog-shampoo-conditioner-set-whitening-hydration-usa-made","title":"Lillian Ruff PRO Berry Blue Brightening Dog Shampoo \u0026 Conditioner Set | Whitening \u0026 Hydration, USA Made","description":"\u003ch2\u003eElevate Bath Time with the Berry Blue Brightening Set\u003c\/h2\u003e\n\u003cp\u003eDiscover a pro-grade grooming routine from Lillian Ruff designed to brighten, hydrate, and refresh your dog's coat. The Berry Blue Brightening Shampoo and Conditioner work together to help the fur appear brighter under light while delivering lasting moisture, making routine spa-like baths a more enjoyable experience for you and your pet.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDouble Whitening Power\u003c\/strong\u003e: Each formula contains violet pigments for a noticeable brightening effect on the coat when you lather and rinse. The conditioner continues the whitening benefit while adding hydrating care so the fur feels soft after every wash.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUltimate Spa Treatment\u003c\/strong\u003e: Infused with blueberry extracts, the set delivers a refreshing cleanse that leaves fur clean, vibrant, and ready for the next step in grooming. The gentle aroma provides a pleasant bath-time routine without overwhelming fragrances.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLess is More\u003c\/strong\u003e: The formulas are crafted for efficiency, so a small amount goes a long way. This streamlined routine aims to deliver meaningful whitening and moisturizing results with minimal product use.\u003c\/p\u003e\n\u003ch3\u003eQuality You Can Trust\u003c\/h3\u003e\n\u003cp\u003eMade in the USA to high standards, the line is pH-balanced and free from sulfates, parabens, gluten, and animal-derived ingredients. It remains cruelty-free and vegan, aligning with responsible grooming and pet-care practices.\u003c\/p\u003e\n\u003cp\u003eA Brand Used by Professionals: Lillian Ruff is preferred by veterinarians and groomers around the world for its gentle formulas and care for pets. Everything is produced to human standards and designed with pets in mind.\u003c\/p\u003e\n\u003ch3\u003eWhat to Expect and How to Use\u003c\/h3\u003e\n\u003cp\u003eWith routine use, you may notice a brighter look and softer feel in the coat, along with a refreshed sensation after baths. These outcomes reflect the product design and usage, offering possibilities rather than guarantees.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDouble whitening power from violet pigments in both shampoo and conditioner\u003c\/li\u003e\n  \u003cli\u003eHydration and conditioning from the duo, with blueberry-derived cleansers\u003c\/li\u003e\n  \u003cli\u003ePleasant spa-like bath experience with a light, refreshing scent\u003c\/li\u003e\n  \u003cli\u003eEfficient routine: small amounts deliver noticeable benefits\u003c\/li\u003e\n  \u003cli\u003eUSA-made, pH-balanced, gluten-free, sulfate-free, parabens-free, vegan, and cruelty-free\u003c\/li\u003e\n  \u003cli\u003eTrusted by professionals for pet-safe formulations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for regular grooming and show-season maintenance\u003c\/li\u003e\n  \u003cli\u003eDesigned to support a bright, vibrant coat while keeping skin comfort in mind\u003c\/li\u003e\n  \u003cli\u003eGreat as part of a quick refresh between baths\u003c\/li\u003e\n  \u003cli\u003eSimple two-step routine that fits into busy grooming schedules\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes the Berry Blue Brightening set stand out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Dual whitening action from violet pigments in both shampoo and conditioner, plus blueberry extracts for cleansing and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product made in the USA and suitable for professional use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it's USA-made, pH-balanced, and free from gluten, sulfates, parabens; cruelty-free and vegan.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lillian Ruff","offers":[{"title":"Default Title","offer_id":57235077038457,"sku":"B09VTHMQ83","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/8934\/1049\/files\/lillian-ruff-pro-berry-blue-brightening-shampoo-bottle.jpg?v=1778321073"}],"url":"https:\/\/petlyvox.com\/collections\/lillian-ruff.oembed","provider":"petlyvox","version":"1.0","type":"link"}